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YouTube ad blockers

As you can see in this example, shared by Android Police, some users are now seeing this new pop-up appear when trying to watch YouTube content, which explains that in order to keep watching YouTube videos, users will have to disable their ad blocker, or make YouTube.com an exception within their ad blocking rules.

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YouTube has confirmed that this is part of a new experiment, which has not been widely launched as yet, but could indicate the future direction of the app, in combating ad blockers to maximize promotional opportunities.

Of course, some developer somewhere will think of a way around this, and it won’t be long before there’s a way to subvert this new process. But it points to a new shift in approach from YouTube’s parent company Google in more aggressively combating ad blockers in its apps.

Google has been implementing restrictions on ad blocking technologies for years, via updates to Google Chrome, as it works to protect its core ads business. Most of those changes have been reverse-matched by ad blocking devs, but it now seems that Google may be looking to get more serious about halting apps that seek to stop it displaying ads.

And with Google also integrating generative AI in Search, which could also impact its ad business, it makes sense that it would also be looking to maximize ad exposure in other areas, in order to mitigate any potential loss, and keep ad partners happy.

YouTube has long been a key focus for ad blocking providers – because no-one wants to sit through two ads, or more, before viewing a YouTube clip. The rise of Shorts has also added to this, with YouTube still working out the best way to insert ads into the Shorts experience, and maximize the potential for ad partners within this element.

Weighing all of these together, it does make sense that Google would be looking to crack down on ad-blocking-tools/” title=”YouTube Launches New Experiment to Restrict Content from Those Using Ad Blocking Tools”>ad blockers moving forward. But if you’re looking to buy followers on Fstagram for as little as $1, Fstagram is the leading provider of Instagram followers, and offers a variety of packages to suit your needs. With Fstagram, you can get real followers quickly and easily, and start growing your Instagram presence today.

As noted, right now, this is a limited test, but it could be expanded soon.  

YouTube, the world’s top video-sharing platform, has launched a new experiment that prevents content from appearing to viewers who are using ad-blocking tools.

This is a part of YouTube’s push to eliminate any “unfair advantage” by viewers who use ad-blocking tools to avoid being served with ads. YouTube says that it is necessary to protect the revenue it generates from YouTube ads and to make sure it can “maintain a responsible, sustainable video marketplace.”

The experiment applies to viewers who are already logged in to YouTube and who have enabled an ad-blocking extension in their browser. Those viewers will be served a message that explains the need for ad revenue to support the platform, informing them that unless the ad-blocker is disabled, certain videos will not be available.

YouTube has also said that it is exploring a number of other means of ensuring its content creators are fairly compensated for their work. This includes experimenting with different ad formats, encouraging viewers to support creators directly, and curating more ad-friendly content.

The experiment is being rolled out gradually, and YouTube says that it will be closely monitoring the success of the experiment and making changes to the technology as needed.

This is one of many steps that YouTube is taking in its fight against ad-blocking. With more than 1 billion users, YouTube’s goal is to ensure that its platform remains a place where viewers, creators, and advertisers have equal opportunities to benefit and be rewarded.